Social Software and its Role in Product Promotion

This is a Blog that I am operating for a grade! That's right, this is a school project! The class: Audience Research, the goal: To determine what people think about SOCIAL SOFTWARE (ie: MYSPACE, Facebook, etc), and how effective it is for marketing products!

Monday, February 27, 2006

Morristown Nightlife Advertised on Myspace?

This particular post may be of less interest to anyone outside of Morris County, New Jersey, which, as far as I am concerned, IS the best place anyone could dream to live in the United States of America.

MorristownNightlife.com is a new website that has not yet been launched. Their plan is to unite all people who are interested in the club, bar, and dining out scene in Morristown.

Clearly, this site has the potential to be a big success, and I will watch it, as time passes, to determine whether or not they have successfully used the power they have chosen by selecting Morristown.

Three men from the area have began a development process for a site that will give surfers an easy way to figure out where the party is, what the specials are, and when it is all happening. These individuals have chosen to get the buzz on their site started before its initial release to the public.

They have added me on myspace, because I am from the Morris County area, and I fit their target demographic. I have accepted their friend request, because I am interested in what is happening in the area, and I feel that their site could be a success.

WHAT DO YOU THINK?

Is it a good idea for these people to advertise their site that is not even available to the public yet?

By adding locals on myspace, will it help get the word out for their idea, or will people be upset that their instant gratification needs are not being met?

1 Comments:

Anonymous Anonymous said...

Damn thats interesting, ive heard alot of MHS graduates go to morristown bars...the funkeymonkey and what not. yeah morris county.

-Erin

6:03 PM  

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